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When a High Scores Doesn’t Tell The Whole Tale

If we’re being honest, when faced with a long shelf of wine, many of us, industry folks included, choose the cheapest 90 point wine that they run into.  It isn’t a great way to buy wine of course, largely because a score doesn’t tell us a ton about what’s in the bottle.

Video Transcription:

Hi guys, Mark Aselstine with Uncorked Ventures. I’m joined today by two of the highest scoring bottles of wine that we’ve done in a while. Both these went out to Red Wine Club members, at either of kind of our Premium Wine Club level. First, Big Basin Woodruff Family Vineyard. Big Basin’s a smaller Santa Cruz Mountain based producer. They’re not very well-known at all and the vineyard is basically unheard of, although the quality of the fruit is quite high. I mean, that’s something that I’m going to be going back to in the coming weeks and months. More and more about it’s starting to come out of Santa Cruz. As people have pushed into Sonoma Coast, one of the things that they’ve realized is that there’s large parts of the Sonoma Coast, which is actually east of the 101 Freeway and it’s hot, so they’re looking for true kind of cooler climate destinations and Santa Cruz offers a ton of those. Really it’s unexplored vineyard territory because they’re hard to get to.

The second bottle here is the Villa Creek. This is the 2013 High Road. Villa Creek’s pretty well-known if you’re kind of an avid wine connoisseur, especially if you’re somebody who likes GSM, which is what this is. The James Berry Vineyard is about as well-known as any in the state of California. Robert Parker referred to five vineyards as the kind of Grand Cru designants in the state. The James Berry Vineyard was the Grand Cru from Paso. It’s about as high [inaudible 00:01:25] fruit as you’re going to find anywhere in the world, truly.

I just thought this was interesting, we have two kind of 94, 95 Point wines. One is an unheard of winery in a kind of a less than well-known growing region, but it’s pinot so it gets you in the front door. GSM, you know, you can’t even tell what the blend is by looking at this. It gets you not as close to the front door, but James Berry Vineyard probably opens every wine shop to you. It’s interesting because you see, so often, I think you need to know a little bit more about the wine other than just the [inaudible 00:01:59]. You know, people often buy wine by just walking down grocery store aisles or wine store aisles and looking for the cheapest 90 Point bottle of wine that’s offered. That’s perfectly fine, I certainly have bought wine like that over the years myself. But the small snippets, if the store or if wherever you’re buying from is able to give you at least a little bit of information, it does you a hell of a lot of good because this pinot is about as light as it comes and this is about as heavy as it comes for GSM. Well, not 10 and heavy but it’s a thicker, darker wine.

Once again, Mark Aselstine with Uncorked Ventures, I just thought it was interesting, you know, I think so often we buy wine only by 90 Point scores and often times those scores don’t tell you what’s actually in the bottle, which is what people are actually looking for. Hope everybody’s having a good week so far.

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